Just over 4 in 10 Canadian shoppers are now buying service categories less often than before the pandemic began. Among those who are buying less often, most are either spending the... read more →
About one-third (35%) of Canadian shoppers are now spending less on food than before the pandemic began, likely due in part to recent inflation. Among those who are spending less,... read more →
Category buyers have disproportionately increased their spend in wellness products, energy drinks, and baby products compared to before COVID. The categories where consumers are now spending less than other others... read more →
Categories where Canadians have cut back even further since March 2022 include: Electronics Small countertop appliances Eating out/ordering food Sporting equipment Groceries
In part III of the Inflation Series, we see that to save money, one-third or more of shoppers are buying ONLY when products are on sale, with some exceptions.