About one-third (34%) of Canadian shoppers are now spending less across non-food products than before the pandemic began, likely due in part to recent inflation. Among those who are spending... read more →
About one-third (32%) of Canadian shoppers are now spending less across beverage categories than before the pandemic began, likely due in part to recent inflation. Among those who are spending... read more →
Just over 4 in 10 Canadian shoppers are now buying service categories less often than before the pandemic began. Among those who are buying less often, most are either spending the... read more →
About one-third (35%) of Canadian shoppers are now spending less on food than before the pandemic began, likely due in part to recent inflation. Among those who are spending less,... read more →
Category buyers have disproportionately increased their spend in wellness products, energy drinks, and baby products compared to before COVID. The categories where consumers are now spending less than other others... read more →