Who is element54?

Integrated | Marketing | Research

element54 helps marketers engage customers and build their brands by developing strategies, evaluating and tracking marketing communications, and linking research attitudes to behavioural databases. element54 has expertise in a broad range of sectors including loyalty programs, retail, CPG, financial services, lottery & gaming, airlines and health/pharma.

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Marketing Research

element54 is a full-service Qualitative and Quantitative Marketing Research company, headquartered in Montreal Canada.

With partners around the world, we have experiences in over 25 business verticals, spanning a range of research disciplines:

  • Advertising Testing and Tracking
  • Brand Equity Research
  • Eye Tracking (for Package and Website Usability)
  • Concept Testing
  • Marketing Effectiveness/ROI Modeling
  • Positioning Research
  • Online Panels/Proprietary Communities