Consulting
element54 excels in helping Marketers and Researchers optimize their processes, and plan for the future.
Recent consulting mandates include:
- Strategic Plan for a consumer packaged goods company seeking to develop a proprietary “online community/panel”
- Revitalize an ongoing continuous tracking study for a consumer packaged goods company
- Review the Survey practices/plan for a client which was migrating a telephone tracking study Online
- Recently delivered In-house training sessions:
- Advertising Testing & Tracking best practices
- Role of Emotions in Research
- Roadmap for developing proprietary online panels
- Media Planning 101 for Researchers



